Is Google Shopping Worth the Investment? Until recently, many marketers have considered pay per click (PPC) search advertising to be the most effective and cost efficient advertising solution available. However, […]
Search
New Study Reveals Organic CTR by Position in the SERPs
…And Reaffirms Importance of Page One Visibility Ever wondered how much traffic you would get if you reached that elusive number one spot? Or what would happen if you let […]
A Quick Recap of the Recent Changes to Google Search
What’s Hot (and What’s Not) Following the Summer SERPs Shake-Up? Google loves to keep us on our toes, and this summer has certainly been no exception. The recent changes to […]